Our philosophy is to provide tools, methodologies and insights that will increase business growth. Our focus is on strategic planning and product development. We teach and implement Hoshin Kanri methodologies, Quality Function Deployment (QFD) and the Voice of the Customer (VOC). We then focus on the development of teams responsible for product development initiatives.
Our methodology for product development is Quality Function Deployment (QFD). QFD is an extremely robust product development techniques that involves gathering the voice of the customer and translate customer needs into product specifications.
The most critical aspect of successful product development is collecting the Voice of the Customer. Gathering the voice of the customer (VOC) uncovers critical needs for any new or existing product or service. Needs that are processed to discover innovation breakthroughs. We work directly with product development teams to design customer focus groups. Then teach the team how to facilitate their own customer focus groups.
Strategic Planning
We facilitate methodologies for creating comprehensive strategic plans. A critical piece to any strategic plan is product development. We use a highly robust methodology for strategic planning called Hoshin Kanri. As part of the strategic planning pre-work, we facilitate SWOT (strengths, weaknesses, opportunities and threats) analysis for organizations.
Team Development
Company’s Keywords:
qfd, hoshin kanri, voice of the customer, strategic productservice development
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